The Marketing Conversion Agent
Recover lost revenue from patients who drop off. The Marketing Conversion Agent runs targeted screening, vaccination, wellness, and follow-up campaigns — then nudges patients until they book, attend, or purchase.
Humans for care. AI for everything else.
Humans for care. AI for everything else.
What it does
How the Marketing Conversion Agent works.
Every hospital has campaigns that convert poorly: annual screenings patients meant to book, vaccination reminders that got ignored, follow-up care that never scheduled, wellness packages promoted at the front desk but never sold. Marketing Conversion Agent is designed for exactly these funnels.
It runs personalized outbound sequences over WhatsApp, Viber, Messenger, and SMS — the channels patients actually open — with compliant template messaging, opt-out handling, and full audit trails. Each sequence is a branched conversation, not a one-shot blast: a patient who clicks through gets a booking flow, a patient who asks a question gets the FAQ Agent, a patient who says "not now" gets requeued for a later touch.
It's already delivered the strongest revenue outcome in the Bot MD case-study library.
Example workflow
A day in the life of this agent.
Outcomes
What hospitals get from this agent.
Where it runs
Deploy the Marketing Conversion Agent on every channel your patients use.
FAQ
Common questions about the Marketing Conversion Agent.
What kinds of campaigns does the Marketing Conversion Agent run?
Screening recall, vaccination campaigns, wellness package promotion, post-visit follow-up, chronic care check-ins, and general re-engagement. Any campaign where the goal is to move a patient from lead to booked appointment or purchased service.
Is outbound WhatsApp marketing compliant?
Yes, when done correctly. WhatsApp Business template messaging requires pre-approved templates, patient opt-in, and clear opt-out. Bot MD manages the template approval workflow, opt-in tracking, and opt-out honoring end-to-end. Non-WhatsApp channels (Viber, SMS) have their own compliance frameworks, all handled.
What conversion lift do hospitals typically see?
Varies by campaign type and starting baseline. See /case-studies/private-hospital-group-300k-revenue-whatsapp-scheduling for a specific hospital that recovered $300K+ in incremental revenue in a single campaign cycle.
How does it decide which patient gets which touch?
Segmentation lives in your CRM or campaign lists — the Marketing Conversion Agent runs the outreach against those segments. Personalization uses the patient's history, prior interactions, and service context to tailor the message.
Does it handle opt-outs?
Yes. Opt-outs are honored immediately across every channel — a patient who opts out of WhatsApp marketing won't receive campaign messages there again, and the preference syncs to your CRM.
More AI Agents
Explore the full agent suite.
FAQ Agent
Deflect repetitive patient inquiries before they reach your call center.
Scheduling Agent
Let patients book, reschedule, and confirm appointments without calling.
Recommendation Agent
Guide every patient to the right doctor, service, or care pathway.
Pre-Admission Agent
Replace paper intake with structured digital pre-admission.
See how Bot MD can automate one of your patient workflows in 30 minutes.
Bring us a workflow — patient inquiries, appointment booking, pre-admission, patient education, surveys, remote monitoring, or campaign conversion. We’ll show how an AI Agent can handle it across chat, integrate with your systems, and escalate safely to your team.